Briefs of Scholarly Activities

Areas of Expertise in Research:

• Categories (ISI Web of Knowledge: SSCI): Economics; Business; Hospitality and Tourism; Management; Marketing; Environmental Studies; Education and Educational Research
• Topics: environmental economics and policy, energy economics and policy, green growth, green economy, sustainable development, e-commerce and technology management, and consumer behavior
• Industry: energy, tourism, logistics and transportation, higher education,  information and communication technology, retail industry
• Methodology: quantitative research, econometric models, empirical research, qualitative research

Areas of Research Interest and Highlights:

I have published over fifty research articles in referred international journals and solid ranking journals. My research areas focus on Web of Science - Social Sciences subject category; mainly four subject areas:

• First subject areas: Economics (in particular, foreign direct investment, international trade, regional economic integration, economic development, exchange rates, stock markets);
• Second subject areas: Business (in particular, entrepreneurship, small business management, corporate social responsibility); Management (in particular, e-commerce, social media, technology management); Marketing (in particular, consumer behavior, brand, customer loyalty);
• Third subject areas: Environmental Studies (in particular, environmental economics and policy, energy economics and policy); Hospitality, Leisure, Sports and Tourism (in particular, the impact of tourism on economic development and the environment);
• Fourth subject areas: Education and Educational Research (in particular, online education, international education).

Conference Proceedings/ Book Chapters [Peer-Reviewed]

Y2018

Lee, Jung Wan; Brahmasrene, Tantatape (2018).  Long-run and Short-run Dynamic Relationships between Macroeconomic Variables and Stock Prices in Korea. Proceedings of 2018 INTERNATIONAL CONFERENCE ON BUSINESS AND ECONOMICS: 14TH INTERNATIONAL CONFERENCE OF KODISA.  Book Series: International Conference of the Korea Distribution Science Association. Volume 14, (pp. 75-77). ISSN: 2287-478X. June 25-27, 2018. Seoul, Korea: Korea Distribution Science Association. Best Paper Award.
Lee, Jung Wan (2018).  Environmental Best Practices, It Begins with Us: Business, Local Governments and International Community Should Work Together. Proceedings of Ajman 5th International Environment Conference (AIEC2018). Volume 7 Number 2 (pp.  31-40). ISSN 1927-9566. March 6-7, 2018. Ajman, United Arab Emirates: Science Target.

Y2017

Lee, Jung Wan; Wang, Zhen (2017).  Spillover Effects of FDI Inflows on the Banking Industry in China.   Proceedings of 2017 INTERNATIONAL CONFERENCE ON BUSINESS AND ECONOMICS: 13TH INTERNATIONAL CONFERENCE OF KODISA.  Book Series: International Conference of the Korea Distribution Science Association. Volume 13, (pp. 47-48). ISSN: 2287-478X. December 27-28, 2017. Incheon, Korea: Korea Distribution Science Association.
Lee, Jung Wan; Brahmasrene, Tantatape (2017).  Long-Run and Short-Run Dynamics Relationships between Exchange Rate Fluctuations and Foreign Direct Investment Flows in China.  Proceedings of 2017 INTERNATIONAL CONFERENCE ON BUSINESS AND ECONOMICS: 12TH INTERNATIONAL CONFERENCE OF KODISA.  Book Series: International Conference of the Korea Distribution Science Association. Volume 12, (pp. 45-47). ISSN: 2287-478X. July 06-08, 2017. Ho Chi Minh City, Vietnam: Korea Distribution Science Association and University of Finance - Marketing (UFM), Vietnam. Best Paper Award.
Syah, Ahmad Mujafar;  Lee, Jung Wan (2017).  Economic and Environmental Impacts of Mass Tourism on Regional Tourism Destinations: A Case Study of Ten New ‘Bali’ in Indonesia.  Proceedings of 2017 INTERNATIONAL CONFERENCE ON BUSINESS AND ECONOMICS: 12TH INTERNATIONAL CONFERENCE OF KODISA.  Book Series: International Conference of the Korea Distribution Science Association. Volume 12, (pp. 55-57). ISSN: 2287-478X. July 06-08, 2017. Ho Chi Minh City, Vietnam: Korea Distribution Science Association and University of Finance - Marketing (UFM), Vietnam. Distinguished Research Award.

Y2016

Lee, Jung Wan; Becker, Kip; Nobre, Helena (2016). “A Predictive Model of Consumer-Luxury Brand Relationships”. In Demetris Vrontis,Yaakov Weber, and Evangelos Tsoukatos (Eds.), Proceedings of the 9th Annual Conference of the EuroMed Academy of Business (pp.1164-1176). Volume 9. ISBN: 978-9963-711-43-7. September 14-16, 2016. Warsaw, Poland: The EuroMed Research Business Institute (EMRBI).
Lee, Jung Wan; Kim, Young-Ei; and Lee, Jong Ho (2016). “Dynamic Relationships between Exchange Rates and Foreign Direct Investment in China”, Proceedings of International Conference on Contemporary Economic Issues 2016 (pp.81-87). Ee Shiang Lim, Chee Hong Law, and Hooi Hooi Lean (Eds.), School of Social Sciences, Universiti Sains Malaysia (USM). ISBN 978-967-11473-6-8. [2-3 November 2016, Ramada Bintang Bali Resort, Bali, Indonesia].
Lee, Jung Wan & Kwag, Michael (2016). “Corporate Marketing Strategy for Using Internet Websites and Social Media: The Case of the Ritz-Carlton Hotel”.  Proceedings of the 2016 International Conference on Business and Economics (pp.251-253). Volume 10. ISSN: 2287-478X. July 07-09, 2016. Cheju, Korea: The Korea Distribution Science Association (KODISA).
Becker, Kip; Baki, Ibrahim; and Lee, Jung Wan. (2016). “The Customs Union between the European Union and Turkey and its Impacts on Turkey's Economy”.  Proceedings of the 2016 International Conference on Business and Economics (pp. 435-437). Volume 10. ISSN: 2287-478X. July 07-09, 2016. Cheju, Korea: The Korea Distribution Science Association (KODISA).
Lee, Jung Wan & Brahmasrene, Tantatape (2016).  “Exploration of the KYOTO Protocol and DOHA Round Long-Run and Short-Run Dynamics On Decarbonizing Between High Income OECD and Developing Countries”. Proceedings of the Summer 2016 International Conference on Business and Information (p.115), Volume 13, No. 02. ISSN 1729-9322.  July 03-05, 2016. Nagoya, Japan: The International Business Academics Consortium (iBAC).
Lee, Jung Wan & Becker, Kip (2016). “National Culture Characteristics for Adapting Social Media and Online Reputation Management”.  In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings of the Twenty Fifth World Business Congress of the International Management Development Association (pp.162-169).  Volume 25. ISBN 1-888624-14-0. June 15-19, 2016. London, United Kingdom:  The International Management Development Association (IMDA).

Y2015

Becker, Kip; Lee, Jung Wan; & Ozudogru, Ugur (2015). Ecommerce Competitiveness of Turkey and Recommendations for Promoting Digital Growth. In Demetris Vrontis, Yaakov Weber, and Evangelos Tsoukatos (Eds.), Proceedings of the 8th Annual Conference of the EuroMed Academy of Business (pp. 262-273). September 16-18, 2015. Verona, Italy: EuroMed Press. ISBN: 978-9963-711-37-6.
Lee, Jung Wan; & Becker, Kip (2015). Spillover Effects of Research and Development Activity on Economic Performance of the Group 20 Countries. In Demetris Vrontis, Yaakov Weber, and Evangelos Tsoukatos (Eds.), Proceedings of the 8th Annual Conference of the EuroMed Academy of Business (pp. 1238-1247). September 16-18, 2015. Verona, Italy: EuroMed Press. ISBN: 978-9963-711-37-6.
Lee, Jung Wan; Becker, Kip; & Potluri, Rajasekhara Mouly (2015). Antecedents of Corporate Adoption of Social Media and the Role of the Technology Acceptance Model in the Path. In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings of Twenty Fourth World Business Congress of The International Management Development Association (pp. 9-16). May 27-31, 2015. Famagusta, North Cyprus: International Management Development Association (IMDA). ISBN 1-888624-14-0.
Becker, Kip; Lee, Jung Wan; & Esen, Mustafa (2015). The Effects of Payroll Taxes on GDP and Employment in the United States, Germany and Turkey: A Developed and Developing Nations Comparison. In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings of Twenty Fourth World Business Congress of The International Management Development Association (pp. 21-32). May 27-31, 2015. Famagusta, North Cyprus: International Management Development Association (IMDA). ISBN 1-888624-14-0.

Y2014

Lee, Jung Wan (2014). The Impact of Product Distribution and Information Technology on Carbon Emissions and Economic Growth. In J.W. Lee. M.K. Youn, D.H. Kim, & H.J. Hwang (Eds.),  Proceedings of the 2014 International Conference on Business and Economics (pp.343-349).  ISSN: 2287-478X. July 9-12, 2014.  Seoul, Korea, Korea Distribution Science Association.    
Lee, Jung Wan (2014). Interaction and Spillover Effects of Industry Cooperation between Hospitality and Tourism and Information Technology Industries for Creative Economy. Proceedings of the 2014 World Hospitality & Tourism Forum (pp.211-225). June 26-28, 2014.  Seoul, Korea. Korean Academic Society of Hospitality Administration.
Becker, Kip; Alper, Ozbilen; & Lee, Jung Wan (2014). Online Payment Security in E-commerce: A New Approach to E-payment through NFC Technology. In Demetris Vrontis, Yaakov Weber, and Evangelos Tsoukatos (Eds.), Conference Proceedings of the 7th Annual Conference of the EuroMed Academy of Business (pp.269-279). ISBN: 978-9963-711-27-7. September 18-19, 2014. Kristiansand, Norway. EuroMed Academy of Business

Y2013

Lee, Jung Wan, & Kwag, Michael (2013). Ensuring Green Growth and Sustainability: The Role of Tourism, Travel and Hospitality Service Industry in Korea. In J.W. Lee. M.K. Youn, & D.H. Kim (Eds.), Proceeding of the Fourth International Conference on Innovation, Technology, Communication for Sustainable Business and Development. ISSN: 2287-478X. Vol.4 (pp. 129-136). Busan, Korea. July 11-14, 2013. Korea Distribution Science Association.
Lee, Jung Wan, & Potluri, Rajasekhara Mouly (2013). Behavioral Intention to Searching Retail Franchise Information Using Social Networking Sites: A Customer Value Perspective. In J.W. Lee. M.K. Youn, & D.H. Kim (Eds.), Proceeding of the Fourth International Conference on Innovation, Technology, Communication for Sustainable Business and Development. ISSN: 2287-478X. Vol.4 (pp. 137-141). Busan, Korea. July 11-14, 2013. Korea Distribution Science Association.
Lee, Jung Wan, & Brahmasrene, Tantatape (2013). Tourism, Economic Growth and Carbon Emissions Patterns in Southeast Asia: A Dynamic Panel Data Approach.  Proceedings of the 2013 International Conference on Business and Information (BAI2013). (pp. C6-1). Bali, Indonesia. July 7-9, 2013. International Business Academics Consortium (iBAC).
Lee, Jooh, & Lee, Jung Wan (2013). Strategic Effects of R&D Intensity and Innovation on Firms’ Economic Performance: Evidence from Asian Manufacturing Firms. In E. Kaynak and T.D. Harcar (Eds.), Proceedings of the Twenty Second Annual World Business Congress of the International Management Development Association, vol.22, (pp. 45-51). Taipei, Taiwan, June 25-29, 2013. ISBN: 1-888624-12-4. International Management Development Association.
Lee, Jung Wan, & Pascavage, Eric (2013). The Impact of WTO Accession on Economic Growth, Carbon Emissions and Greening Production and Supply Chains: Evidence from Asia. In E. Kaynak and T.D. Harcar (Eds.), Proceedings of the Twenty Second Annual World Business Congress of the International Management Development Association, vol.22, (pp. 52-59). Taipei, Taiwan, June 25-29, 2013. ISBN: 1-888624-12-4. International Management Development Association.
Lee, Jung Wan, & Becker, Kip (2013). The Roles of Technology and Social Influence in the Acceptance of Social Networking Sites.  In E. Kaynak and T.D. Harcar (Eds.), Proceedings of the Twenty Second Annual World Business Congress of the International Management Development Association, vol.22, (pp. 88-95). Taipei, Taiwan, June 25-29, 2013. ISBN: 1-888624-12-4. International Management Development Association.

Y2012

Lee, Jung Wan, & Becker, Kip (2012). Relationships between Information and Communications Technology, Economic Growth, and the Environment: Evidence from the G20. In Demetris Vrontis, Yaakov Weber, Rudi Kaufmann, and Shlomo Tarba (Eds.), Proceedings of 5th Annual EuroMed Conference of the EuroMed Academy of Business. (pp. 757-767). ISBN: 978-9963-711-07-9. October 2012.  Glion-Montreux, Switzerland: EuroMed Press.
Lee, Jung Wan (2012). The Impact of Foreign Exchange Rates on International Travel: The Case of South Korea. In Seung Hee Lee (Ed.), Proceedings of the 2012 Global Marketing Conference at Seoul, ( pp.S-I.2-P-1). ISSN 1976-8699. July 2012. Seoul, Korea:  Korean Scholars of Marketing Science (KSMA). 
Potluri, Rajasekhara Mouly, Lee, Jung Wan, Khan, Saqib Rasool, & Vali, Syed Mastan (2012). Challenges and Opportunities of Small Business Management and Start-Ups in India. In Jung Wan Lee, Myoung Kil Youn, and Dong Ho Kim (Eds.), Proceedings of the Summer 2012 International Conference of the Korea Distribution Science Association and Its Allied Academies, (pp.57-62). July 2012. Seoul, Korea:  Korea Distribution Science Association.
Becker, Kip, & Lee, Jung Wan (2012). Social Network Reputation Management: An Investigation of the Actions of Firms on the New York and London Stock Exchanges. In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings of the Twenty First Annual World Business Congress of International Management Development Association, Volume 21, (pp. 356-362). ISBN: 1-888624-08-6. July 2012. Hummelstown, PA: International Management Development Association.
Lee, Jung Wan, & Brahmasrene, Tantatape (2012). The Impact of Information Communication Technology on Economic Growth and Carbon Emissions in Southeast Asia. Proceedings of the 2012 International Conference of Business and Information. Volume 9, (pp.S-I.7-P-1). ISSN 1729-9322. July 2012. Taipei, Taiwan: International Business Academics Consortium (iBAC).  

Y2011

Lee, Jung Wan, & Kwag, Michael (2011). Causal Relationships among Leisure, Business Travel Arrivals and Tourism Development: Empirical Evidence from Korea. In Eldon Yi and Thomas Chang (Eds.), Proceedings of the 11th International Decision Sciences Institute and the 16th Asia-Pacific Decision Sciences Institute Joint Meeting, vol.2011, (pp. FB6-1-7). ISBN: 1539-1191. July 2011. Taipei, Taiwan: International Decision Sciences Institute.
Lee, Jung Wan (2011). Empirical Evidence of Causality between Information Communications Technology and Economic Growth in China, Japan and South Korea. In Eldon Yi and Thomas Chang (Eds.), Proceedings of the 11th International Decision Sciences Institute and the 16th Asia-Pacific Decision Sciences Institute Joint Meeting, vol.2011, (pp. FA1-1-7). ISBN: 1539-1191. July 2011. Taipei, Taiwan: International Decision Sciences Institute.
Lee, Jung Wan (2011). Empirical Evidence of Tourism-led Economic Growth in European Countries. In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings of the Twentieth Annual World Business Congress of International Management Development Association, vol.20, (pp. 450-457). ISBN: 1-888624-08-6. July 2011. Hummelstown, PA: International Management Development Association.
Lee, Jung Wan, & Becker, Kip (2011). Causal Relationship between Information Communications Technology and Economic Growth in European Countries. In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings of the Twentieth Annual World Business Congress of International Management Development Association, vol.20, (pp. 351-358). ISBN: 1-888624-08-6. July 2011. Hummelstown, PA: International Management Development Association.
Lee, Jung Wan (2011). Perceived Innovativeness and the Acceptance of Online Management Education: A Cross-cultural Study. Proceedings of the 48th Annual Meeting of the Eastern Academy of Management(pp. 1610-1627). ISBN: 978-0-9836282-0-0. May 11-14, 2011, Boston, MA: The Eastern Academy of Management. 

Y2010

Becker, Kip, Lee, Jung Wan, & Nobre, Helena (2010). The New Ecommerce Freeloaders: Effects on Consumer Behavior and Decision Making. Proceedings of 3rd Annual EuroMed Conference on Business Developments across Countries and Cultures (pp. 117-130). ISBN: 978-9963-634-83-5. November 2010. Nicosia, Cyprus: EuroMed Press. 
Lee, Jung Wan (2010). Critical Factors that Establish Customer Loyalty to Mobile Communications Service Providers: Empirical Evidence from the United States. Proceedings of Allied Academies International Conference: Academy of Marketing Studies. Vol. 15, No. 2, (pp. 26-30). ISSN: 2150-5187. October 2010. Arden, NC:  Allied Academies. http://www.alliedacademies.org/Public/Proceedings/Proceedings27/AMS%20Proceedings%20Fall%202010.pdf  
Lee, Jung Wan, & Mendlinger, Samuel (2010). Effect of Perceived Operational Competence on Users’ Mobile Commerce Use and Adoption. Proceedings of 2010 Global Marketing Conference at Tokyo (pp. 2282-2286). ISSN: 1976-8699. September 2010. Seoul, Korea: Korean Academy of Marketing Science and Society for Marketing Advances. 
Lee, Jung Wan, & Mendlinger, Samuel (2010). Perceived Self-efficacy and Its Effect on Online Learning Acceptance and Student Satisfaction in Korea and the U.S. Proceedings of 2010 Global Marketing Conference at Tokyo (pp. 2403-2407).  ISSN: 1976-8699. September 2010. Seoul, Korea: Korean Academy of Marketing Science and Society for Marketing Advances. 

Y2009

Lee, Jung Wan, Baimukhamedova, Gulzada S., & Akhmetova, Sharzada (2009). The Effects of Foreign Direct Investment on Economic Growth of a Developing Country: From Kazakhstan. Proceedings of the Academy for Economics and Economics Education. Vol.12, No.2, (pp. 22-27). ISSN: 2150-5063. October 2009. Cullowhee, NC: Allied Academies. http://www.alliedacademies.org/Public/Proceedings/Proceedings25/AEEE%20Proceedings.pdf
 Lee, Jung Wan (2009). Demographic Differences on the Perceptions of Electronic Commerce Adoption: Recent Evidence from Korea. Proceedings of the Academy of Marketing Studies. Vol.14, No.2, (pp. 10-14). ISSN: 2150-5187. October 2009. Cullowhee, NC: Allied Academies. http://www.alliedacademies.org/Public/Proceedings/Proceedings25/AMS%20Proceedings.pdf
Lee, Jung Wan, & Becker, Kip (2009). Altering Assessment Environments and Subsequent Effects on Student Performance in Online Tests. In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings of the Eighteenth World Business Congress of International Management Development Association, vol.18, (pp. 119-126). ISBN: 1-888624-08-6. July 2009. Hummelstown, PA: International Management Development Association.
Lee, Jung Wan, & Unger, Barry (2009). Drivers Making the Diffusion of Internet Use and Online Learning: Recent Evidence from Korea. In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings of the Eighteenth World Business Congress of International Management Development Association, vol.18, (pp. 304-311). ISBN: 1-888624-08-6. July 2009. Hummelstown, PA: International Management Development Association.  

Y2008

Lee, Jung Wan, & Tai, Simon W. (2008). Environmental Management and Sustainable Development in the Oil and Gas Industry: A Case Study from Kazakhstan. In Eddie N. Laboy-Nieves, Fred C. Schaffner, Ahmed H. Abdelhadi, and Mattheus F.A. Goosen (Eds.), Environmental Management, Sustainable Development and Human Health (pp.185-198). ISBN 978-0-415-46963-0. November 2008. London, UK: Taylor & Francis.
Lee, Jung Wan (2008). New Technologies for Human Development: A Case Study from Eurasia. In Eddie N. Laboy-Nieves, Fred C. Schaffner, Ahmed H. Abdelhadi, and Mattheus F.A. Goosen (Eds.), Environmental Management, Sustainable Development and Human Health (pp.241-250). ISBN 978-0-415-46963-0. November 2008. London, UK: Taylor & Francis.
Lee, Jung Wan, Tai, Simon W., & Baimukhamedova, Gulzada S. (2008). Strategies for WTO Accession and for Economic Integration of Central Asia: A View from Kazakhstan. In Allam Ahmed (Ed.), World  Sustainable Development Outlook 2008, Vol. 4, (pp.385-396).  ISBN 978-0-9551771-5-6. August 2008. Brighton, UK: World Association for Sustainable Development. http://www.worldsustainable.org/docs/PROCEEDINGS.pdf
Lee, Jung Wan, & Lal, David (2008). The Role of FDI from MNEs in Achieving National Competitiveness in Developing Countries: The Emerging Case of Kazakhstan. In Allam Ahmed (Ed.), World  Sustainable Development Outlook 2008, Vol. 4, (pp.397-406). ISBN 978-0-9551771-5-6. August 2008. Brighton, UK: World Association for Sustainable Development. http://www.worldsustainable.org/docs/PROCEEDINGS.pdf
Lee, Jung Wan, Kim, Young-Ei, & Tai, Simon W. (2008). Relationship between Personality Traits and Service Quality Perception of Logistics Personnel. In Allam Ahmed (Ed.), World  Sustainable Development Outlook 2008, Vol. 4, (pp. 357-366). ISBN 978-0-9551771-5-6. August 2008. Brighton, UK: World Association for Sustainable Development. http://www.worldsustainable.org/docs/PROCEEDINGS.pdf
Lee, Jung Wan, Kim, Young-Ei, & Tai, Simon W. (2008). Customers’ Personality and Brand Personality, and Its Relations to Their Purchasing Intension. In Allam Ahmed (Ed.), World  Sustainable Development Outlook 2008, Vol. 4, (pp. 437-446). ISBN 978-0-9551771-5-6. August 2008. Brighton, UK: World Association for Sustainable Development. http://www.worldsustainable.org/docs/PROCEEDINGS.pdf
Lee, Jung Wan, & Tai, Simon W. (2008). Determinants of Customer Satisfaction and Country Effect on the Satisfaction Assessment: The Case of Mobile Communications Service. In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings Book of The Seventeenth Annual World Business Congress of the IMDA, vol.17, (pp. 145-153). June 2008. Hummelstown, PA: International Management Development Association.
Lee, Jung Wan, Kim, Young-Ei, & Tai, Simon W. (2008). Designing Quality Service through the SERVQUAL: The Case of Mobile Communications Service. In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings Book of The Seventeenth Annual World Business Congress of the IMDA, vol.17, (pp. 154-163), June 2008. Hummelstown, PA: International Management Development Association.
Lee, Jung Wan, Kim, Young-Ei, & Kim, Woong-Jin (2008). Personality Traits as Predictors of Service Quality Perception and Customer-oriented Personnel of Logistics Organizations.  Proceedings of the 2008 International Annual Conference of the Korea Logistics Association (pp.158-168). June 2008. Seoul, Korea: Korea Logistics Association.
Lee, Jung Wan, Brahmasrene, Tantatape, & Tai, Simon W. (2008). The Role of Small Business Development in Transitional Economies. Proceedings of the Allied Academies Spring 2008 International Conference, Vol.14, No.1, (pp.226-236). April 2008. Tunica, MS: Allied Academies. http://www.alliedacademies.org/Public/Proceedings/Proceedings22/AE%20Proceedings.pdf
Lee, Jung Wan, & Baimukhamedova, Gulzada S. (2008). Strategies for WTO Accession and for Economic Integration of Central Asia: A View from Kazakhstan. Proceedings of the International Scientific and Practical Conference (pp.20-23). ISBN: 9965-700-83-4. April 2008. Almaty, Kazakhstan: Kazakh-British Technical University.

Y2007

Lee, Jung Wan, & Tai, Simon W. (2007). Cultural Influence on Negotiation and Decision-Making: A Comparative Study of Kazakhstan and the United States. In Allam Ahmed (Ed.), Managing Knowledge, Technology and Development in the Era of Information Revolution (pp.522-539). ISBN 0-9551771-3-8. October 2007. Brighton, UK: World Association for Sustainable Development.
Lee, Jung Wan, & Tai, Simon W. (2007). Adjusting External Trade Strategies and Its Effects on the Sustainable Economic Development of Kazakhstan. In Allam Ahmed (Ed.), Managing Knowledge, Technology and Development in the Era of Information Revolution (pp.474-485). ISBN 0-9551771-3-8. October 2007. Brighton, UK: World Association for Sustainable Development.
Lee, Jung Wan, & Tai, Simon W. (2007). Cultural Influence on Negotiation and Decision-Making: A Comparative Study of Kazakhstan and the United States. In Allam Ahmed (Ed.), Proceedings of the Fifth International Conference of WASD (pp.522-539), ISBN: 0-9551771-3-8, Brighton, UK: World Association for Sustainable Development. http://www.worldsustainable.org/proceedings/proceedings_2007.pdf
Lee, Jung Wan, & Tai, Simon W. (2007). Adjusting External Trade Strategies and Its Effects on the Sustainable Economic Development of Kazakhstan. In Allam Ahmed (Ed.), Proceedings of the Fifth International Conference of WASD (pp.474-485). ISBN: 0-9551771-3-8. Brighton, UK: World Association for Sustainable Development. http://www.worldsustainable.org/proceedings/proceedings_2007.pdf

Y2006

Lee, Jung Wan, & Tai, Simon W. (2006). Dissatisfaction Determinants, Consumer Complaint Behavior, and Grievance Communication Channels by Young Consumers in Transition Economies. In Allam Ahmed (Ed.), World Sustainable Development Outlook 2006 (pp.360-370). ISBN 0-907776-29-9. November 2006. Bucks, UK:Inderscience Publishers.
Lee, Jung Wan, & Tai, Simon W. (2006). Critical Factors Affecting the Growth of E-commerce Adoption: A Cross-Cultural Comparison of American, Korean, and Kazakhstan Consumers. In Allam Ahmed (Ed.), World Sustainable Development Outlook 2006 (pp.265-273). ISBN 0-907776-29-9. November 2006. Bucks, UK:Inderscience Publishers.
Lee, Jung Wan, & Tai, Simon W. (2006). Impacts of Foreign Direct Investment on Country Image and Company Image in a Developing Country. In Allam Ahmed (Ed.), World  Sustainable Development Outlook 2006 (pp.305-315). ISBN 0-907776-29-9. November 2006. Bucks, UK:Inderscience Publishers.
Lee, Jung Wan, & Tai, Simon W. (2006). The Development of Major Industries and Its Relationship in Sustaining the National Competitiveness of Kazakhstan. Proceedings of the International Conference of the Kazakh National University named Al-Farabi (pp.14-23). Almaty, Kazakhstan: Kazakh National University named Al-Farabi.
Lee, Jung Wan, & Tai, Simon W. (2006). An Empirical Model for Measuring Customer Satisfaction and Its Productivity of Higher Business Education in Developing Countries. In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings Book of The Fifteenth Annual World Business Congress (pp. 401-407), Hummelstown, PA: International Management Development Association.
Lee, Jung Wan, & Tai, Simon W. (2006). An Empirical Model to Forecast Global Business Opportunity of Information Technology: the Internet. In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings Book of The Fifteenth Annual World Business Congress (pp. 622-629), Hummelstown, PA: International Management Development Association.

Y2005

Lee, Jung Wan, & Tai, Simon W. (2005). Impacts of Multinational Firms’ Marketing Strategies on Kazakhstan Consumers. In Allam Ahmed (Ed.), World Sustainable Development Outlook 2005 (pp.55-67). ISBN 1-903721-00-8. November 2005. Bradford, UK: Emerald Publishing.
Lee, Jung Wan (2005). Critical Factors to Students’ Satisfaction of Business Education in Transition Economies. Proceedings of the Fifth International Conference on Business and Education: Development Vector (pp. 201-206), Almaty, Kazakhstan: International Academy of Business.
Lee, Jung Wan, & Tai, Simon W. (2005). Benefits and Expectations of Market-oriented Business Education in Transition Economies. Proceedings of the Fifth International Conference on Business and Education: Development Vector (pp. 207-210), Almaty, Kazakhstan: International Academy of Business.
Lee, Jung Wan, & Tai, Simon W. (2005). Impacts of Globalization on Strategic Management of Business Schools in Transition Economies. In Nejdet Delener and Chiang-Nan Chao (Eds.), Proceedings of the 2005 GBATA International Conference (pp. 669-676), Queens, NY: Global Business and Technology Association.
Lee, Jung Wan (2005). Globalization and E-commerce Adoption in Transition Economies. In Nejdet Delener and Chiang-Nan Chao (Eds.), Proceedings of the 2005 GBATA International Conference (pp. 677-682). Queens, NY: Global Business and Technology Association.
Lee, Jung Wan, & Tai, Simon W. (2005). Impacts of Marketing by Multinational Firms on Country Image, Corporate Image and on Consumers’ Use of Products in Transition Economies. In Allam Ahmed and David Newton (Eds.), Proceedings of the Third International Conference on Globalization, Technology and Sustainable Development, Vol. 1, (pp. 161-169). ISBN: 0-9551771-0-3. Brighton, UK: World Association for Sustainable Development. http://www.worldsustainable.org/conferences/proceedings_2005_small.pdf
Lee, Jung Wan, & Tai, Simon W. (2005). Where the Emerging Markets Are and Where Multinational Firms Should Go: The Rise of Consumers in Kazakhstan. In Allam Ahmed and David Newton (Eds.), Proceedings of the Third International Conference on Globalization, Technology and Sustainable Development, Vol. 1, (pp. 423-432). ISBN: 0-9551771-0-3. Brighton, UK: World Association for Sustainable Development. http://www.worldsustainable.org/conferences/proceedings_2005_small.pdf
Lee, Jung Wan, & Tai, Simon W. (2005). Impacts of Globalization on Subculture and Consumer Happiness in Transition Economies. In Coskun Can Aktan (Ed.), Proceedings of The First International Conference on Business, Economics, and Management, Vol. 4, (pp. 107-118). ISBN: 975-6339-03-9.  Izmir, Turkey: Yasar University.
Lee, Jung Wan (2005). Retailing, Merchandizing and Marketing Strategies in Kazakhstan. Marketing: Services and Goods, April/05 Issue, No. 4 (39), (pp. 14-16).
Lee, Jung Wan (2005). Why Mobile Customers Are So Changeable? Understand Your Customer. Marketing: Services and Goods, May/05 Issue, No. 5 (40), (pp. 18-21).

Y2003

Lee, Jung Wan (2003). Motivation-Experience-Performance Process to Understanding Internet Consumer Behavior: SEM Approach with Bootstrapping. In Erdener Kaynak and Talha D. Harcar (Eds.), Proceedings of The Twelfth Annual World Business Congress (pp. 347-356). June 2003. Hummelstown, PA: International Management Development Association.
Lee, Jung Wan (2002). Measurement Scale of Consulting Service Quality. In Chun-Yeop Park and Yoon-Bo Lee (Eds.), Proceedings of The 2002 Spring Academic Conference (pp. 103-120), April 2002. Seoul, Korea: Korean Association of Small Business Studies.

Authored Books

Lee, Jung Wan (2003). Family Business Management and Entrepreneurship, (pp.1-333). Seoul, Korea: Young-Eun Publishing.

Lee, Jung Wan (2002). SOHO Business Management & Entrepreneurship (2nd Ed.). (pp. 1-337). Seoul, Korea:  Sae-Ro-Woon-Je-An Publishing.

Lee, Jung Wan, Kim, Hyeong-Kil and Cheong, Koo-Do (2001). Venture Business Management, (pp. 1-540. I wrote Chapter1-2, 4-8, 10-11; “Venture Business Start-Up”, “Management”, and “Supportive Public Policies”; pp. 1-75, pp. 115-332, pp. 372-452). Seoul, Korea: Doo-Nam Publishing.

 
 Funded Research Projects

Lee, Jung Wan (2002) “Assessment of the Productivity of Small Business Development Program by the Small Business Development Center.” Seoul, Korea: Small Business Administration of the Republic of Korea.